Back to services

Digital, Apps & AI

Websites, internal tools, AI workflows and full apps — built and maintained. The same hands that run the digital infrastructure behind System Error, cllb and LabelOS, working for your organisation.

What it is

Software that works, run by someone who uses it.

Everything on this page started as something I needed to run my own operation. Labels, magazines, a community platform and a growing SaaS all run on infrastructure I designed, built and keep alive — websites, mail servers, internal admin tools, AI-driven workflows and full products in production.

That's the offer: the same practical, maintenance-minded engineering, pointed at your organisation. It began in the cultural sector — labels, venues, institutions — and the approach carries over cleanly to any team, business or NGO that needs software built properly and kept running, rather than shipped once and abandoned.

A note that matters more every year: I build and host in the EU by default. Websites, mail and AI workflows can run on European infrastructure with GDPR-compliant data handling — no assumption that your data has to sit on a US cloud. It's not the headline, but for a lot of organisations it's the difference between a yes and a no.

01 — Websites & Email

Homepage & email, set up and kept running.

  • Website design, build & maintenance
    From a fast one-pager to a full editorial site or CMS. Designed, built, deployed, and then actually maintained — updates, fixes, content changes and security kept current, not left to rot.
  • Email server setup (EU / GDPR)
    Your own domain email on EU-hosted infrastructure — proper SPF, DKIM and DMARC so mail actually lands, with data staying in Europe rather than on a US provider.
  • Ongoing upkeep
    Monitoring, deliverability, backups, mailbox and user management. The unglamorous maintenance that keeps a site and inbox reliable, handled on a steady rhythm.
02 — Internal Tools

Custom internal tools for how you actually work.

  • Web apps & dashboards
    Purpose-built internal software — dashboards, admin panels, trackers and back-office tools shaped around your real process instead of a rigid off-the-shelf product.
  • Removing the manual work
    Replacing the spreadsheet-and-copy-paste routines that eat a team's week with tools that do the repetitive part reliably and leave an audit trail.
  • Integrated with your stack
    Connected to the systems you already run — databases, payment, calendars, storage — with roles and access handled so the right people see the right things.
03 — Agentic AI

AI workflows & assistants that do real work.

  • Agentic workflows
    AI that automates actual tasks end to end — triage, drafting, research, data entry, routing — wired into your tools rather than a chatbot bolted on the side.
  • Assistant setup & maintenance
    Custom assistants grounded in your own documents and processes, set up, tuned and kept current as your needs and the underlying models change.
  • EU / GDPR-aware data handling
    Designed with where your data goes in mind — EU-hosted components and GDPR-conscious choices, so automation doesn't quietly become a compliance problem.
04 — Consumer Apps

Full consumer web & mobile products.

  • Web & mobile apps
    Complete consumer-facing products — responsive web apps and native-feeling mobile apps — from the first prototype through to a launched, real product.
  • Product, not just code
    Auth, payments, onboarding, accounts and the flows users expect — shaped with an eye on how the thing actually gets used, not only how it's built.
  • Launch & beyond
    Shipping to the stores and the web, then iterating — the difference between a demo and a product people keep coming back to.
Selected work

Built, shipped, and running.

A sample of what this looks like in practice — sites you can visit, and systems running quietly in the background of my own operation and others'.

Websites
Apps & internal systems
How it works

A clear process, an honest timeline.

Most builds move through these four stages. Maintenance continues in stage 04 for as long as it's useful.

— 01 Discovery

Problem & fit

Free first call. What you need, what already exists, and whether building it is genuinely the right move — or whether something simpler solves it.

— 02 Scope

Plan & estimate

A written scope: what gets built, the stack, where it's hosted, data and GDPR considerations, timeline and a clear price.

— 03 Build

Build & ship

Development in visible increments you can try as it goes, through testing to a live, deployed release.

— 04 Maintain

Run & evolve

Optional ongoing maintenance — updates, monitoring, fixes and new features — so it keeps working long after launch.

Free consultation

Have something to build?

Send a short note about your organisation, what you're trying to build or automate, and where you're at. The first call is free and we'll figure out together whether it's the right fit.

[email protected]